The Best Is Simple: It's possible that the overly-designed website may fail. Using too many items on a page may cause users to become distracted from your website's core goal. Simplicity is always a good thing when it comes to web page design. Your website's clean and fresh design not only looks good, but it also makes it easier for users to move from one page to the next. It can be aggravating to load a website with design features that aren't useful. Keep your design as simple as possible so that visitors can get a sense of how easy it is to use and navigate

The importance of consistency: in website design cannot be overstated. Pay close attention to how the design components on each page match. It's obvious that your fonts, sizes, headings, subheadings, and button styles must be consistent across the board. Prepare everything ahead of time. Choose the proper fonts and colors for your messages, buttons, and other elements, and keep with them throughout the development process

Typography and Readability: Regardless of how fantastic your design is, text, still reigns supreme on the web, as it offers people with the information they want. Because search engine crawlers are quite familiar with this information, it becomes an important aspect of SEO efforts. Along with the difficult use of keywords, meta-data, and other SEO-sensitive features, you should make your typography visually appealing and readable for visitors

Mobile Compatibility: With the increasing use of smartphones, tablets, and phablets, web design must be adaptable to many screen sizes. If your website design does not accommodate all screen sizes, you risk losing the battle to your competition. There are several web design studios or service points where you may get your desktop design converted into a responsive and adaptive design for all screen widths

Color Scheme and Imagery: A good color scheme attracts consumers, whereas a bad scheme might cause distraction. This entails selecting a color palette for your website that can generate a pleasant ambiance and so make a positive impression on visitors. To give your website design a balanced look, choose a complementary color palette to enhance users' experience

Easy to load: No one enjoys a website that takes too long to load. So take care of that by reducing HTTP requests by minimizing picture sizes and merging code into a central CSS or JavaScript file. Compress HTML, JavaScript, and CSS as well for faster loading

Visitors spend more time on websites with simple navigation, according to a study. Consider building a logical page structure, employing bread scrums, and making clickable buttons for effective navigation. The "three-click-rule" should be followed so that visitors can receive the information they need in three clicks

Communication: The main goal of visitors is to obtain information, and if your website is able to effectively communicate with them, they will most likely spend longer time on it. Organizing information by making appropriate use of headings and subheadings, reducing the waffle, and using bullet points instead of long windy phrases are all tricks that may serve to develop easy contact with visitors